Banana Republic: Atlas Magazine

As Editorial Director of Atlas, Banana Republic’s 120-page fashion and lifestyle print magazine, I shaped the inaugural issue from concept through publication. I developed an editorial vision that connected the world of BR’s A/W 2023 campaign with the history and culture of Argentina. Working closely with the Creative Director, cross-channel teams, and international contributors, I led research, story development, and editorial planning. I also guided a roster of freelance writers and refined the rhythm and narrative of the magazine as a whole.